LOUDHALER: Electric Animal Empire
By Stephen Jewell
This is the third album from Wellington-based Jason McClelland who was one of the founders of the pioneering '90s hip-hop/dance music label Deepgrooves, which released early recordings by the likes of Urban Disturbance, 3 The Hard Way, New Loungehead and Breaks Co-op. McClelland likes playing with beats himself and he has assembled a varied collection of quirky tracks, mostly based around an insidiously catchy, heavily repeated loop which, on the likes of Polaroid, are contrasted with a beguiling flute line. McClelland has also roped in an impressive list of vocalists including Kirsten Johnstone on that song and Amnon Ben-Or on the acoustic Little Kiss and closing track Right Royal. Former DMC champion Alphabethead contributes turntables to Robotics at Home while Bevan Smith, aka prolific electronic producer Aspen, mastered the album. An electric soundtrack to a balmy late summer's day.